Client
taco bell
Deutsch LA
taco bell
Deutsch LA
Services
Motion design
Rigging
Kinetic text
Motion design
Rigging
Kinetic text
For national taco day We brought in various artists like @ianderib, @mauborba, Francisco Beraldo, each bringing different talents to make this campaign stand out as much as it did.
Each one doing the part one does best.
We also implemented some rigging to automate some repetitive tasks like the animated bell bg which required a lot of flexibility to change colors, this system that would sequence the animation and colors and give us control to update the whole scene quicky.
Also we did a quick rig for the post layout so we could iterate on the content quickly and seamlessly.
this was a lot of fun.
